Services
Media Expertise
Bridge talent gaps during hiring or leave periods within your organization.
Media strategy
Target/audience opportunity/segmentation
Tactical media planning
Media buying & vendor management
Media measurement framework
Annual or Short-term media plans
Integrated Marketing & Business Strategy
Drive business excellence through the integration of marketing, media, data, and finance.
Go-to-market strategy
Budget setting
Brand strategy
Communication architecture
KPI development
Analytic framework
Stakeholder collaboration
Operational Excellence
Evaluate and optimize operational and organizational ways of working to enhance accountability, efficiency, and effectiveness.
Workflow/process optimization
Ways of working, principles, requirements, and documentation
Team design & structure
Budget management
Internal/external partnership mapping
Agency transitions: off-boarding & onboarding
SOP documentation